a) Salesforce Marketing Cloud Account Engagement
We use the marketing automation system Salesforce Marketing Cloud Account Engagement (hereinafter "Account Engagement") on our website. The provider is salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich, Germany (hereinafter "Salesforce").
Account Engagement is special software for recording and analysing the use of a website by website visitors. Insofar as Salesforce processes personal data, the processing is carried out exclusively on our behalf and in accordance with our instructions.
When you visit our website, Account Engagement records your click path and uses this to create an individual user profile using a pseudonym. Cookies are used for this purpose, which enable your browser to be recognised. By consenting to the use of marketing cookies when using our website for the first time in the cookie consent tool or by continuing to use our website, you also consent to the use of cookies from Account Engagement.
The following data is collected and processed when you visit our website:
- IP address and host name
- Information about the website path
- Information about search engine queries that refer to our website
- Number of visits to our website
- Number of pages of our website that were visited
- Date of the first / last visit to our website
- Information about campaigns that redirect to our website
- Information such as the name and location of the company you work for
Once you have given your consent, you can revoke it at any time, without giving reasons, with effect for the future. To do so, use the setting parameters in the cookie consent tool. Upon receipt of your cancellation, we will no longer process your data for the stated purposes.
Data processing
We have concluded an data processing agreement (DPA) with the above-mentioned provider. This is a contract prescribed by data protection law, which ensures that the provider only processes the personal data of our website visitors in accordance with our instructions and in compliance with the GDPR.
Service provider
We are supported in the operation of the system by
KERUN.ONE GmbH
Im Waldwinkel 9a
52385 Nideggen
Germany
We have concluded an data processing agreement (DPA) with the service provider in accordance with Art. 28 GDPR to ensure that the service provider processes the personal data within our Salesforce system only in accordance with our instructions and in compliance with the GDPR.
b) Salesforce Sales Cloud
We use Salesforce Sales Cloud to manage customer data. The provider is salesforce.com Germany GmbH, Erika-Mann-Str. 31, 80636 Munich, Germany (hereinafter "Salesforce").
Salesforce Sales Cloud is a CRM system and enables us, among other things, to manage existing and potential customers and customer contacts and to organise sales and communication processes. Using the CRM system also enables us to analyse our customer-related processes. Customer data is stored on the Salesforce servers. Personal data may also be transmitted to the parent company of salesforce.com Germany GmbH, salesforce.com Inc, Salesforce Tower, 415 Mission Street, San Francisco, CA 94105, USA.
Details on the functions of Salesforce Sales Cloud can be found here: https://www.salesforce.com/sales/
The use of Salesforce Sales Cloud is based on Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in the most efficient customer management and customer communication possible. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Salesforce has Binding Corporate Rules (BCR) that have been approved by the French data protection authority. These are binding corporate rules that legitimise the internal transfer of data to third countries outside the EU and the EEA. Details can be found here: https://compliance.salesforce.com/en/documents/a005A00000kFf5jQAC
Details can be found in Salesforce's privacy policy:
https://www.salesforce.com/company/privacy/
Data processing
We have concluded a data processing agreement (DPA) with the above-mentioned provider. This is a contract required by data protection law, which ensures that the provider only processes the personal data of our website visitors in accordance with our instructions and in compliance with the GDPR.
Service provider
We are supported in the operation of our CRM system by
KERUN.ONE GmbH
Im Waldwinkel 9a
52385 Nideggen
Germany
We have concluded an data processing agreement (DPA) with the service provider in accordance with Art. 28 GDPR to ensure that the service provider processes the personal data within our Salesforce system only in accordance with our instructions and in compliance with the GDPR.
c) YouTube
This website embeds videos from YouTube. The operator of the pages is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
We use YouTube in extended data protection mode. According to YouTube, this mode means that YouTube does not store any information about visitors to this website before they watch the video. However, the transfer of data to YouTube partners is not necessarily excluded by the extended data protection mode. For example, YouTube establishes a connection to the Google DoubleClick network regardless of whether you watch a video.
As soon as you start a YouTube video on this website, a connection to the YouTube servers is established. The YouTube server is informed which of our pages you have visited. If you are logged into your YouTube account, you enable YouTube to assign your surfing behaviour directly to your personal profile. You can prevent this by logging out of your YouTube account.
Furthermore, YouTube can store various cookies on your end device after starting a video or use comparable recognition technologies (e.g. device fingerprinting). In this way, YouTube can obtain information about visitors to this website. This information is used, among other things, to record video statistics, improve user-friendliness and prevent fraud attempts.
If necessary, further data processing operations may be triggered after the start of a YouTube video, over which we have no influence.
The use of YouTube is in the interest of an appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user's end device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Further information about data protection at YouTube can be found in their privacy policy at: https://policies.google.com/privacy
d) Google Maps
This website uses the map service Google Maps. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.
To use the functions of Google Maps, it is necessary to save your IP address. This information is usually transmitted to a Google server in the USA and stored there. The provider of this site has no influence on this data transfer. If Google Maps is activated, Google may use Google Web Fonts for the purpose of standardising the display of fonts. When you call up Google Maps, your browser loads the required web fonts into your browser cache in order to display texts and fonts correctly.
The use of Google Maps is in the interest of an appealing presentation of our online offers and to make it easy to find the places we have indicated on the website. This constitutes a legitimate interest within the meaning of Art. 6 para. 1 lit. f GDPR. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/
You can find more information on the handling of user data in Google's privacy policy: https://policies.google.com/privacy
e) hCaptcha
We use hCaptcha on our website to ensure that form entries are made by humans and not by automated, malicious bots. hCaptcha is a service provided by Intuition Machines, Inc, 1065 SW 8TH ST, No. 704, Miami, FL 33130, USA, which respects the privacy of users and is GDPR-compliant.
Collection and processing of data
If you solve an hCaptcha, your IP address and other information determined by hCaptcha will be collected and processed.
Purpose of the data processing
Data processing is carried out to protect our website from spam and misuse and to ensure a secure and stable online environment for all users.
Legal basis
The data is processed on the basis of Article 6(1)(f) GDPR (legitimate interest).
Privacy policy and objection option
Further information about hCaptcha and the data protection settings can be found in hCaptcha's privacy policy: https://www.hcaptcha.com/privacy
Frequently asked questions about data processing under the GDPR can be found here: https://www.hcaptcha.com/gdpr
If you do not agree with the processing of your data by hCaptcha, you can refuse the use of hCaptcha. Please note, however, that in this case you may not be able to use all the functions of our website to their full extent.
f) Hosting of Google Fonts on our own server
This site uses so-called web fonts provided by Google for the standardised display of fonts. The Google fonts are installed locally. There is no connection to Google servers.
Further information on Google Web Fonts can be found at: https://developers.google.com/fonts/faq and in Google's privacy policy: https://policies.google.com/privacy
g) WebinarJam
In order to offer you an optimal webinar experience, we use the service of WebinarJam, an online service provided by Genesis Digital, LLC, 4730 S. Fort Apache Rd, Suite 300, Las Vegas, NV 89147, USA. The following statement informs you about what data is collected and processed and what rights you have in this regard.
What data is collected?
If you participate in one of our webinars, the following data will be collected and processed by WebinarJam
- Surname and first name
- e-mail address
- IP address
- Interaction data (e.g. chat contributions, questions)
Purpose of the data processing
Your data is processed in order to
- Enable participation in the webinar
- Support interaction during the webinar
- Monitor and improve the performance and quality of the webinar
Legal basis
Your data is processed on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR. You will be asked for your consent before the webinar begins.
Forwarding of the data
Your data will be treated confidentially by us and will not be passed on to third parties unless there is a legal obligation to do so.
Your rights
You have the right to information, correction, deletion, restriction of processing, data portability and objection regarding your data stored by us. You also have the right to lodge a complaint with a supervisory authority.
Contact and revocation of consent
If you have any questions about data protection and exercising your rights, or if you wish to withdraw your consent, please contact us at
Paul Vahle GmbH & Co KG
Westicker Str. 52
59174 Kamen
Germany
Phone: +49 2307 7040
Email: info(at)vahle.com
Privacy policy of WebinarJam
Further information on data processing by WebinarJam can be found in the privacy policy of Genesis Digital LLC: https://home.webinarjam.com/privacypolicy
Data processing
We have concluded an data processing agreement (DPA) for the use of the above-mentioned service. This is a contract required by data protection law, which ensures that it processes the personal data of persons who register for or participate in a webinar only in accordance with our instructions and in compliance with the GDPR.
Final provision
By registering for the webinar, you consent to the processing of your data as described above.
h) Matomo
This website uses the open source web analysis service Matomo.
With the help of Matomo, we are able to collect and analyse data about the use of our website by website visitors. This allows us to find out, among other things, when which pages were accessed and from which region. We also record various log files (e.g. IP address, referrer, browser and operating system used) and can measure whether our website visitors perform certain actions (e.g. clicks, purchases, etc.).
This analysis tool is used on the basis of Art. 6 para. 1 lit. f GDPR. The website operator has a legitimate interest in analysing user behaviour in order to optimise both its website and its advertising. If a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a GDPR and § 25 para. 1 TDDDG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TDDDG. Consent can be revoked at any time.
IP anonymisation
We use IP anonymisation for the analysis with Matomo. Your IP address is shortened before the analysis so that it can no longer be clearly assigned to you.
Hosting
We host Matomo with the following third-party provider:
IONOS SE
Elgendorfer Str. 57
56410 Montabaur
Germany
Data processing
We have concluded an data processing agreement (DPA) with the hosting provider. This is a contract prescribed by data protection law, which guarantees that it processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.